YouTube’s addictive video recommendations, targeted advertising, and data harvesting practices hurt our children and threaten their future. Parents deserve to know if the products we're buying contribute to Youtube's invasive advertising-based business model. View our scorecard to see which kids’ brands choose more wholesome ways to advertise.
The team at Fight for the Future includes many parents with young children. We wanted to see where our and our friend’s favorite brands for our kids stood, so we reached out to them. A smile means they’ve said they won’t advertise on YouTube, a frown means they are doubling-down on YouTube ads, and a question mark means they haven’t told us either way.